fg

Tourism

Volume XXIII |

Domestic tourism destination image: Bibliometric analysis

Abstract: Destination image research is essential for creating marketing strategies and increasing tourist interest. As the UNWTO data shows that domestic tourism is much larger than international tourism, studying the image of destinations for domestic tourists is key to tourism development. The existing scientific knowledge about the image of domestic tourism is the basis for further studies. Therefore, the main goal of this article is to make an analysis of the publications dealing with this topic in Scopus as one of the biggest databases. The main method was the bibliometric analysis; VOSviewer software was used for science mapping of the results. The focus was on co-authorship, organizations and countries of authors, citation analysis by documents and by countries, co-citation analysis, bibliographic coupling by documents and by authors, and keywords co-occurrence. The period of the publications is between 1995 and 2024. Thus, 105 papers are analyzed. The results show that there is an increase in scientific interest in the topic after 2015, with the main articles published in top quartile journals in the Scopus database. The data reveal that a greater part of the studies is in the field of economic sciences.

Volume XXIII |

Focusing on academic tourism: demographics, behaviours and impacts

Abstract: Academic tourism refers to travel activities in higher education contexts. This study has focused on the University of Barcelona (Spain) as an outbound market for international academic tourism. Three specific objectives were set to investigate the demographic profile of outgoing students, their tourist behaviour, and the impacts of their academic mobility. This mixed methods exploratory research entailed conducting a survey among a convenience sample of 70 outgoing students, whose responses were processed through descriptive and inferential SPSS statistical analyses. Additionally, a virtual focus group took place with 3 outgoing students and 3 members of staff from higher education international offices. Content analysis was carried out by means of QDA Miner Lite. The main results indicate that the major push factor was personal growth, followed by the search for new experiences, and linguistic-cultural development, while the principal pull factors were the local language, culture, and tourist attractions. Students mostly stayed at residence halls and rented apartments, used external catering services two or three times a week, and public transport was frequently used. Cultural, nightlife, and gastronomic activities were prioritised. For the majority, monthly expenditure on accommodation ranged between €200 and more than €800. Other additional expenses exceeded €200 for approximately half of our respondents, and nearly a third received some institutional financial support. Study-abroad sojourns enhanced students’ autonomy, self-confidence, responsibility, self-knowledge, tolerance, open-mindedness, and knowledge of the local culture. The international mobility experience predominantly met and even surpassed the participants’ previous expectations. In conclusion, our findings support the presumed sustainability of academic tourism in comparison to mass tourism. However, the limited representativeness of the sample must be acknowledged, so this study should be considered as a first step towards future expanded investigations.

Volume XXII |

The role of landscape character analysis in supporting urban tourism sites in Amman

Abstract: Historical and modern urban sites are important attraction points for the city, being considered a favourite destination for residents and tourists. The result of interaction between people and nature on these sites is the landscape, its unique character defining the identity of the place. The landscape character depends on several features, including topography, climate, biodiversity, and the site itself. The landscape character analysis gives a classification based on the characteristics and determinants of the area and highlights the natural strengths and attractions in each area. In this study, the tourism sites in Amman were chosen because of their social, economic, and historical importance as sites located in the capital city and to assess the urban landscape character and determine the function of the tourism sites in the city. To assess the landscape function of the area, an evaluation was made, considering criteria such as: Recreational Activities, Traditional Built Environment, Nature and Landscape Features, History and Heritage, Accessibility, Infrastructure, and Facilities. Score levels were given according to the intensities of the criteria in the neighborhoodsneighbourhoods within the borders of Greater Amman Municipality, as low, medium, and high according to field surveys at the sites by researchers. The desired result of the study is to make a comprehensive assessment of the importance of the landscape character in attracting tourism to Amman, identifying areas with a high density of landscapes, and drawing up a plan to capitalize on them and highlight their importance to the city.

Volume XXI |

Ecosystem services versus wellbeing – implications for sustainable tourism: the host perspective

Abstract: This paper aims to compile red flags appearing at the interface of hosts’ wellbeing, ecosystem services (ES) and tourism, which have already been described in the literature. We focus on host communities in developing countries, as poor and disadvantaged people much more often depend directly on ES. We start with a description of the concepts ES and wellbeing. The second section describes prominent gaps and challenges in the ES–wellbeing interface, with special focus on those that can be relevant to tourism (such as the establishment of protected areas, the concept of paying for ES, poverty reduction, endowments vs entitlements). The third section is devoted to a discussion of the identified gaps and challenges. The last section contains conclusions and implications. These recommendations are global and fairly general indications that should be considered at the interface between ES, tourism and wellbeing policies, whatever the context.

Volume XX |

Image of Hajduks and Uskoks and its role in formation of traditional sports and games as intangible heritage of Ex-Yugoslav area

Abstract: The history and cultural memory of hajduk’s and uskok’s movements in the Balkan territory are well-documented, and even became recognized as a part of tangible and intangible heritage through the Balkan region. The historical and cultural importance of those movements is mostly reflected in oral epic literature, toponomastics, and some local traditions and customs. The research aims to analyze the contexts of “hajduks and uskoks” heritage in the territory of former Yugoslavia (Serbia, Croatia, Bosnia and Herzegovina, and Montenegro), and in particular, the reflections of cultural remains of those movements emphasized in oral traditions and traditional sports and games as intangible cultural heritage of the region. Special focus is placed on various traditional “hajduk games and skills” which were transmitted to the traditional sports events, and reflect great similarities on a regional level. This is confirmed by a comparison of selected events of the ex-Yugoslav area within different contexts. These events are perceived as part of living folk culture and sort of public memorialization of hajduk’s and uskok’s movements and historic battles, recently becoming a prospective element of intangible cultural heritage with international recognition (eg. Nevesinje Olympics, Alka of Sinj, Ljubičevo Equestrian Games, etc.). However, under the process of popularization and globalization, traditional folk sports and games became a sort of invented tradition under the process of commoditization and commercialization. The scopes and popularity of such sports events and traditions are limited and endangered, demanding more public attention, reaffirmation and support.